Something has changed in us. Tariffs or no tariffs, this is Canada’s moment. And at Wines of Ontario, we are proud to contribute to what makes this country, this province and this land extraordinary. Just as Ontario shapes our wines, Ontario shapes us.
We are diverse.With nearly 200 wineries across three distinct regions, our wines are as full of character as the people who make them. Just as our perspectives are shaped by a world of influences, that’s the beauty of terroir: where you come from shapes who you are.
We are innovative.Ontario winemakers don’t follow trends—we set them. We push boundaries, experiment with style and embrace change. We are unafraid of change because we’ve lived it, adapting to shifting climates, evolving markets and changing tastes.
We are welcoming.In a world that feels increasingly divided, we bring people together. Step into any Ontario winery and you’ll feel it: warm hospitality, deep connection and a story in every glass.
We are fearless.We’ve found a new confidence. Ontario VQA wines aren’t following the herd; we’re leading with our own vision for what cool climate wines can be.
We believe in community.Maybe it’s the cold, the vastness, the unpredictability of this land, but we understand that survival is a team sport and to thrive, you have to love it here. Our wineries thrive on that same principle, built on deep roots, strong connections and a sense of belonging to a broader community of local makers, artists, farmers and entrepreneurs.
And we have the numbers to prove it. Ontario’s wine industry supports 23,000 jobs in hospitality, tourism, transportation, manufacturing and retail. It contributes $5.5 billion annually to the province’s economy. But this is bigger than wine and deeper than money. It’s about each other.
So get out there, Ontario. Share a meal at a family-run restaurant, explore a neighborhood market and, of course, raise a glass of Ontario VQA wine. And remember, when you choose VQA, which guarantees the wine is 100% local, you’re also making the sustainable choice, and that makes things better for everyone. Isn’t that just the Ontario thing to do?
Pleasure to meet you, Ontario.
